McDonalds Coursework Example | Topics and Well Written Essays - 4000 words

McDonalds - Coursework Example Generally, economic factors can be divided into two parts namely Macroeconomic and Microeconomic factors. Macroeconomic factors used to have a significant role in controlling the performance of any business Unit. If the interest rates are on the higher side, the borrowing money in order to expand the business may not be possible for smaller business units. For bigger companies like McDonalds it is also a problem as they have to rely on their own profit to expand their business and set up new units. On the other hand, higher rate of unemployment helps the business unit to hire more workers in comparatively lesser salary; therefore the operating profit will increase considerably. In recent time, the status of the global economy has direct impact on the business of McDonald. With the growing popularity and to expand their business all over the globe, most of the profit earned by the company is now being used in setting up new outlets. So the level of operating profit is coming down for the company. In modern world, like every other company to be at the top it is winning at any cost for McDonalds. This win at any cost is refers to increasing the stock price of the company. Now to do that it is compulsory to expand the business.